Paddy Power are one of the most well-known bookies in the country, and their vibrant Irish themed website has caught the attention of millions of players around the globe. Their tongue in cheek attitude on social media has caused significant controversy in the past with some critics branding the site irresponsible, but overall Paddy Power have a stellar reputation in the online betting community for fun and reliability.

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Today, their business comprises a number of different products, including sports betting, an online casino, poker facilities, and more, and their merger with Betfair, later becoming Flutter Entertainment, put the company on a whole new level.

Their HQ in Dublin is now the beating heart of Flutter, one of the highest valued gambling companies in existence, having acquired Poker Stars et al, SkyBet and many more huge betting names.

THE PADDY POWER WEBSITE

The website is one of the most robust, reliable, and pacey that we have tested; and whether it’s their massive range of betting markets, their extremely helpful and friendly customer support team, or their regular bonuses and promotions – it’s hard to find fault with the bookmaker to be honest.

It’s a shame they have re-designed the aesthetics though. Gone is the trademark green, replaced with white which, if you haven’t visited the site in a while, makes it feel like it has only half loaded. It doesn’t look good at all in our opinion, but that isn’t even a secondary concern for most bettors.

The way the site is built is far more important, and Paddy Power have played a blinder by giving plenty of options to the punter from the off, with the homepage holding so many options that you may well not have to go much farther to find the bet you want. It’s all neatly arranged too so it doesn’t feel cluttered.

The A-Z is easily accessible and the search bar is another option if you want to find something specific. One thing we really like is that the top menu bar is nice and small, leaving plenty of space for the really important stuff.

It may not look pretty, but it certainly works hard.

MOBILE APP

Paddy Power have a quality mobile app for punters to download, and it’s available free of charge to both iOS and Android users. There is also an almost identical mobile site.

It has the same appearance as the desktop site, but as the screen is smaller it doesn’t feel so unfinished and actually looks quite good.

Quick links to football, racing, in-play and a few other options like ‘my bets’ are available from the home screen, but the majority of the navigation will be done from the menu button, helpfully named’ find’.

Offers are a big part of what Paddy Power do, and they dominate the the homepage of the app somewhat, but since their offers are usually pretty good you won’t mind, and it doesn’t seem to slow the app down at all.

The footer menu bar is always present which means you can get half way through a search and change your mind without having to go backwards which saves a lot of time, and also gives the freedom to hop around the site as you please.

Live streaming, cash out, in-play, everything is still available via mobile so it is perfectly possible to do all of your betting on your phone if you want to, with no compromises.

IN-PLAY

In-play betting has been one of the most revolutionary developments in the gambling industry in recent times, and is particularly popular with hard core bettors as it creates new betting opportunities and allows you to bet with far more statistical information than you would have at the start of an event; for example, you can see which players are on form and so on.

Paddy Power offer their own in-play betting area, and you’ll find a number of interesting new markets to take advantage of across a range of sports including: Football, Tennis, Basketball, American Football, Baseball, Snooker, and more. Simply click ‘In-Play’ from the navigation menu and you’ll enter the in-play area, where you will only see bets from matches that are already underway.

It’s easy to see events in different sports from the main inplay interface but once you have selected a specific event you can also use a drop down menu to jump to others in the same category if you want to, to save you having to go back.

The odds themselves are broken up into categories too which is helpful, and while the match visualisation is average the amount of match stats on hand is good even for smaller fixtures.

Live streaming is also available on many events too, as well as lots of cash out opportunities.

Sports Betting at Paddy Power

Paddy Power offer a large selection of markets for punters to enjoy, and depending on which country you call home, you can expect to find between 40 and 45 markets on offer.

As you would probably expect, Football and horse racing are the dominant sports at the bookmaker, and many of the bookies’ promotions and bonuses are geared towards these, leaving some other players feeling left out. Paddy Power do run promotions on other sports sometimes, but it’s much more sporadic.

You’ll find every single UK and Irish race available to bet on here thanks to the many partnerships Paddy Power have with race courses and TV production companies throughout the UK, with loads of internationals too.

Market depth is very good although not the absolute best, but you will be able to make bets on the score at certain points in the game, specific players to have shots on goal, etc. So you can quite quite detailed.

Unusual Markets

Of course, no bookie would be complete without some of the outsider sports, and Paddy Power cater to this market with a selection of rarer markets for you to enjoy including Rowing, Weightlifting, Martial Arts, and wait for it…

Fishing.

Yep, you read that correctly, with Paddy Power you can bet on Fishing. Now we have absolutely no clue how that works, but it certainly shows their more imaginative side!

And then, of course, we come to what Paddy Power are really famous for; their novelty bets.

Paddy Power are known to offer some outrageous and hilarious bets; from predicting the date Alien life will be confirmed by the US Secretary of State, to betting on what colour the next lottery bonus ball will be or who will win Strictly, Paddy Power has it all. Nothing is too far-fetched for them, and they have even been known to accept individual request-a-bets from people. A good example is someone who wanted to bet they could lose a certain amount of weight in a certain amount of time.

By approaching bets like this with tongue firmly in cheek, Paddy Power show their punters just how much fun they are willing to have, and it’s no surprise to see so many players joining specifically to take advantage of the wide range of comedy markets available.

How Good are the Odds?

Paddy Power offer some of the most competitive odds around, and what with offers and enhanced prices you can find really great value here if you pick your bets right.

This tends to apply to both in play and ante post odds, but betting on future markets can get you especially god prices at Paddy Power. Saying that, horse racing isn’t their strongest category, with basketball, football and cricket statistically being their best value markets most of the time on average.

You can always get an up to date breakdown of the odds by visiting the Paddy Power website, and if you’re not sure whether or not the prices offered are the best, you can always use a free online comparison tool to ensure you are getting top prices.

Best Features

Top Live Streaming Options

While most online betting sites offer live streaming and in-play betting to some extent, Paddy Power takes things a step further, giving you one of the most varied selections around.

You’ll find many live streams you simply wouldn’t find at most other bookies – including every horse race and greyhound race in the UK and Ireland – and all the live streams are fast and rarely lag, thanks to the state of the art technology used on the website. They certainly haven’t scrimped here.

You will need a funded account to take advantage of this, but that is very rarely going to be an issue for anyone who bets even semi regularly.

Strong Emphasis on Responsible Gambling

By law, all UK licensed betting firms have to offer punters the ability to set deposit limits, bet-limits, self-exclusion and time out facilities, but once again Paddy Power go a step further. They’ve developed a special technology that can identify potentially problematic gambling patterns in users, and if these are detected the company will often reach out to the punter to offer advice, ask if they need help, and remind them of the responsible gambling measures available at the site.

Although some may view this as intrusive, Paddy Power have repeatedly assured punters that the software is very accurate and won’t affect problem free gamblers, and it’s reassuring to see a bookie that is genuinely passionate about its players safety.

They even have a budgeting tool so players can enter their outgoings and work out how much free cash they have to use per month. Class.

Cash-Out on most Markets

While some bookies offer only a limited cash-out service, this is not so for Paddy Power who offer a tremendous selection of cash-out events which spread across almost all of their markets.

Put simply, virtually every in-play game (of which there are 1,000’s each day) offers you the ability to cash-out, although as usual cash-out options are suspended when notable actions take place within events. This would include, for example, a goal being scored in a football match.

Of course, you have to be aware that taking the cash out option is always going to be more profitable for the bookie in the long-run, but it’s perfect for those occasions where you simply cannot cope with those agonising last minutes of a match which might be about to take a turn for the worse. Sometimes you’re just happy to take the profit you’ve already got and call it a day.

If you want to know whether your bets are eligible for cash out head to your open bets (which can be found under ‘My Account’ or under the ‘Alternate’ tab on the main bet slip), and if they are eligible you’ll see the amount the bookie is offering you alongside a big ‘Cash Out’ button. The choice is yours.

High Street Betting

Paddy Power are a well-known online bookie, but they started out on the high street where they still operate a large number of stores throughout the UK and Ireland.

These stores use the eye catching green branding that’s become so iconic, and if you visit or drive past a store you’ll see that the shop board and paint used on the building is the same rich green, tying in with the look and feel of their website.

The stores are known for being vibrant, modern places to bet, and since there are more than 600 of them there is bound to be one near you.

Unlike other big-name bookies who boast high street stores as part of their empire, Paddy Power were slow to take advantage of offline to online betting integration. They have caught up now though, introducing the Cash Card PPlus, a pre-paid Mastercard which allows you to withdraw the money from your betting account using an ATM. This is unique in the betting world and the benefits are obvious.

BANKING

Paddy Power offer a tremendous range of deposit and withdrawal methods to their sportsbook punters, including: Visa and Mastercard Debit cards, PayPal, Paysafecard, Neteller, Skrill, MuchBetter, and direct bank transfers.

To view all of the payment methods available to you, simply log into your account and head to the ‘Cashier’ section.

When it comes to minimums Paddy Power are incredibly generous, and almost all of their payment methods allow deposits of as little as £5. Even PayPal deposits only command a £10 minimum, so you can enjoy a bet without breaking the bank.

Withdrawal limits are also fairly low, as little as £5 with some of the payment methods, with others requiring a minimum of £10 instead. You can get a full run down of the limits (minimums and maximums) by heading to the ‘Cashier’ page through the ‘My Account’ link.

Paddy Power actually feature some of the quickest withdrawal times in the industry, processing their PayPal and EWallet withdrawals within a matter of minutes – although this can take up to 4 hours during busy periods.

All other payment methods can take up to 12-24 hours to be processed, but it is usually a lot quicker than this on average.

History & About

Paddy Power are an extremely well known and vocal gambling company hailing from Dublin, Ireland. First founded in 1988 with the merger of three independent Irish bookmakers, the company has become one of the biggest names in online gambling both in the UK and around the world. They became a public company in 2000, and in 2015 merged with Betfair.

The company structure is quite complicated these days, with many different licences held by different parts of the same company; so PPB Entertainment hold Bingo and Casino licenses, PPB Counterparty Services Limited hold real and virtual event licenses. All very complex and nothing the customer needs to worry about.

Their rise to fame has been quick, albeit often controversial; Paddy Power are notoriously risqué in their marketing techniques, and some believe they cross the line with accusations of sexism and what they call ‘banter’ going too far, according to some. They racked up a record 5,525 complaints for their ‘It’s Oscar Time’ campaign, which offered odds on the Pistorius murder trial and I quote “money back if he walks”. Quite.

They have also been a force for good though, supporting the gay rights movement during the Olympics in Russia, a country with a lot of homophobic issues.

Regardless of your personal thoughts on the company though, it cannot be disputed that they’ve done incredibly well for themselves, and as one of the top five bookmakers in the UK they keep excellent company.

Their transformation into Flutter Entertainment plc in 2016 was the start of a meteoric rise, with the company also acquiring the Stars Group, Sky Betting and Gaming, plus a number of other big European and American brands – they own Oddschecker too.

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Analysis of Global Online Sports Betting Market:By Vendors

William Hill PLC
Bet365 Group Ltd
Ladbrokes Coral Group PLC
GVC Holdings PLC
Paddy Power Betfair PLC
The Stars Group Inc.
Sky Betting & Gaming
Kindred Group PLC
888 Holdings PLC
Betsson AB

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Analysis of Global Online Sports Betting Market:By Type

Football
Horse Racing
E-sports
Other Sports

Analysis of Global Online Sports Betting Market:By Applications

Desktop
Mobile
Others

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Analysis of Global Online Sports Betting Market:By Regions

* Europe Online Sports Betting Market(Germany, France, Italy, Russia and UK)
* North America Online Sports Betting Market (Canada, USA and Mexico)
* Latin America Online Sports Betting Market (Middle and Africa).
* Online Sports Betting Market in Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
* Asia-Pacific Online Sports Betting Market (South-east Asia, China, India, Korea and Japan).

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Segment 4, shows the competitive situation of Online Sports Betting among the top competitive players, with sales, revenue, and market share in Online Sports Betting Market;

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Segment 7 displays the worldwide Online Sports Betting market by type and application, with sales channel, Online Sports Betting market share and growth rate by type, Online Sports Betting industry application;

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Paddy Power Online Betting

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Paddy Betting Odds

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